Brand Experience & Trade Fair Design Annual 2025

Poesch, Janina

€88.00*

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This product will be released on 26 February 2025

ISBN: 978-3-89986-427-4

Language: German / English

Year of publication: 2025

Pages: 256

Cover: Hardcover with stamping

Illustrations: 400 photos

Dimensions: 23 31 cm / 9 x 12.2 in.

Product information "Brand Experience & Trade Fair Design Annual 2025"

How can artificial intelligence revolutionise interactions with visitors, ecological intelligence promote sustainable solutions, emotional intelligence create lasting ties between brands and people, and artistic intelligence transform places into crea- tive spaces? How can technological intelligence push the bound- aries of what is possible and how can collective and social intel- ligence culminate in participatory concepts?

The latest edition of the Brand Experience & Trade Fair Design Annual aims to answer these questions and inspire exciting new projects by showcasing outstanding projects and presenting essays contributed by true industry experts.

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