Brand Experience & Trade Fair Design Annual 2023/2024

Poesch, Janina

Cover mit Ausschnitt einer Messestandkonstruktion in Schwarz, Grün und Violett, bestehend aus verspiegeltem Boden mit stilisierter Wiese und Teich, Vegetation und Nebel entlang der Wände sowie abgesägten breiten Stahlrohren, die aus Decke und Boden ragen.

€88.00*

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ISBN: 978-3-89986-406-9

Language: German / English

Year of publication: 2023

Pages: 288

Cover: Hardcover with stamping

Illustrations: Approx. 500 photos & plans

Dimensions: 9 × 12.2 in

Product information "Brand Experience & Trade Fair Design Annual 2023/2024"

When it comes to sustainable brand presentations, the question is no longer whether we can conserve resources and build green, but how! Sustainability has become a must. But to make circular brand spaces a reality, everyone – from exhibitors to designers to visitors – needs to pull in the same direction. The new issue of the Brand Experience & Trade Fair Design Annual features successful examples that demonstrate an intentional approach to people and the environment – and are inspiring to boot.

Editor Janina Poesch is a qualified architect, trained journalist and freelance author of numerous publications on the topics of the future, scenography and (brand) communication in space. She teaches Brand Spaces at RheinMain University of Applied Sciences and greatly appreciates the common thread in (brand) stories – the PLOT …

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Brand Experience & Trade Fair Design Annual 2022/23

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